Tag Archives: Operant Conditioning

Through the work of B.F. Skinner and Operant Conditioning theory (1983), we’ve learnt that behaviour is more likely to be repeated if you positively reward yourself for doing it. If you want to change something in your life or form a new habit, then reward yourself for doing it. No matter how small the behaviour is, if you reward yourself for it then it will be more easily repeated next time.